Customer selection, campaign planning, analysis and reporting tools to be deployed throughout Europe, empowering Sony with better customer insight and more effective marketing.

BlueVenn, the international multi-channel marketing software company, today announces that Sony has selected its software as part of an EU-wide program to improve customer understanding, make better use of customer data and improve its customer relationship management (CRM) capability.

BlueVenn, the international multichannel marketing software company, today announced its relationship with AccuData Integrated Marketing, a leading provider of direct marketing services that help companies identify prospects, capture new customers, and retain and grow existing customer relationships.

BlueVenn, the international multichannel marketing software company, has been selected to provide Chelsea Football Club with its Intelligent Marketing Software and services.

Chelsea FC will benefit from BlueVenn building a single customer view, consolidating all data sources to gain a consistent view of its supporters. It will also integrate the BlueVenn software needed to conduct highly targeted and personalized marketing campaigns and track and analyze response to increase marketing ROI.

BlueVenn, the international multichannel marketing software company, today announced that Rabobank, a large Netherlands-headquartered financial institution, has selected BlueVenn to incorporate its full range of marketing capabilities into Rabobank’s global marketing system, creating a fully integrated marketing solution throughout its extensive network of local banks and offices.

BlueVenn, the international multichannel marketing software company, has been selected to provide Manchester United Football Club with its Intelligent Marketing Software and services.

After a period of unparalleled achievement both on and off the field, Manchester United is recognized as one of the world’s leading sports brands with a following that spans the globe. Developing a better understanding of its supporters is seen by Manchester United as a key component of the Club’s business strategy aimed at increasing their understanding of the needs of their fanbase around the world.

BlueVenn marketing software has been chosen by NEXT to deliver highly targeted and personalized customer communications to drive increased customer value and improve marketing efficiency.

BlueVenn, an international multi-channel marketing software company has been appointed by NEXT in a significant implementation of its high performance analysis and campaign management software after a competitive market review.

Use of blueANALYZER, blueCAMPAIGNER and blueREPORTER applications enable Cendris to increase customer campaign effectiveness and response.

BlueVenn, an international vendor of enterprise marketing software, has been selected by Cendris to provide software to help with its marketing services and data management offering.

Leading loyalty scheme operator to use BlueVenn tools to send targeted communications on behalf of its partners to Air Miles collectors.

BlueVenn, an international vendor of enterprise marketing software has been chosen by Loyalty Management Netherlands (LMN, best known for Air Miles) to provide the software it will use to manage marketing campaigns. Atos Worldline, an Atos Origin Company, BlueVenn’s newest partner in Europe, is responsible for project management and the implementation and operation of LMN multipartner loyalty platform.

BlueVenn, the specialized supplier of enterprise marketing management software for direct and database marketing, today announced its partnership with I-Centrix, a premier provider of marketing services to the catalog and retail industries. Under the agreement, I-Centrix will employ BlueVenn tools to enhance the database marketing services it offers clients.

I-Centrix is complementing its marketing services by using BlueVenn as a resource for campaign management, data analysis and marketing reporting that will give its clients a clearer, value added customer view.